This paper is aimed to gain a better understanding of the relationship between environmental scanning\r\nand performance. A quantitative, non-experimental, and descriptive-analytic questionnaire survey\r\ndesign was used in this study. A random sample was drawn from members of Iranian Automobile Parts\r\nManufactures Association (IAPMA). The results of stepwise regression analysis indicated that scanning\r\ncompetitors environment is the major and the only factor that affects performance. Thus, parts\r\nmanufacturing companies can focus deeply on the competitors� environment to improve their\r\nperformance.
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