Purpose ââ?¬â?? The purpose of this study is to investigate the different\ntypes of innovation that are dominate in companies in the Albania services\nsector (telecommunication and bank), the praxis associated with the inquiry\nof innovation and their relationship with company performance.\nDesign/methodology/approach ââ?¬â?? The study is a conceptual one with detailed\nreview of literature and descriptive research design. This study collected\nquantitative data from 16 banks and 89 companies of telecommunications in\nAlbania using a self-administered questionnaire. The questionnaires have\nbeen answered mainly by owners of businesses and sometimes by\naccountants of businesses. The article proceeds as follows. Section two and\nthree offers the objectives of the study and the rational of the study. Next\nsection offers the literature review. Also we try to give the performance of\ninnovation in our country. Section six offers analysis and discussion of\nresults in the context of other contributions to the topic. The final section\npresents a summary and tentative conclusion.\nFindings: Main findings show that more than 60% applies process and\nproduct innovation. Yet, these days Albania represents a deficit in\ninnovation, with a poor performance, which becomes a handicap for the\ncompetitiveness of its enterprises. It ranks 123 out of 144 in Global\nCompetitiveness Report 2012-2013.\nResearch limitations: The period of the study is for six months from June\n2013 to January 2014. The firm reports if it has introduced at least one\ninnovation in the period from 2010 to 2012.
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