Current Issue : April-June Volume : 2026 Issue Number : 2 Articles : 1 Articles
As businesses become more and more involved in environmental, social and governance (ESG) aspects of their operations, the concept of sustainability is beginning to emerge as major part of strategic management. Empirical studies regarding the adoption of ESG by Micro, Small and Medium Enterprises (MSMEs) are lacking although the adoption of ESG among large organizations has attracted considerable research interest. The research questions to be addressed in the study include: How much do MSMEs know about and use ESG? What effects do institutional and organizational elements have on ESG integration? 357 MSMEs across the industrial, service and agricultural sectors provided cross-sectional primary data for this quantitative survey-based study. To ascertain the link between ESG adoption and predictors of its acceptance, descriptive and inferential statistics, including binary logistic regression, Cramer V and chi-square analysis, were used in the data analysis. The findings demonstrate that awareness of ESG creates a significant effect on adoption, but business size, industry type, government support and stakeholder support do not have statistically significant values. According to the findings, in order to encourage MSMEs to adopt ESG practices, internal consciousness is more significant than external requirements....
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