Current Issue : January-March Volume : 2025 Issue Number : 1 Articles : 5 Articles
This study examines the scope and determinants of serial entrepreneurship among employer firms of Latino-owned businesses (LOBs) in the USA. The primary data are derived from the 2023 Stanford Latino Entrepreneurship Initiative nationally representative survey of 5102 LOBs and Latino entrepreneurs. The scope of Latino serial entrepreneurship—entrepreneurs who have started more than one business—reveals approximately 30% of Latino entrepreneurs have started two or more enterprises. The determinants of serial entrepreneurship are derived from entrepreneur demographics, utilizing binomial logistic regression to predict the odds of Latino serial entrepreneurship. Findings suggest Latino serial entrepreneurs are more likely to be male, native US-born, identify less as Latino, reside in the Midwest and South, possess high levels of education, and are of Mexican descent....
The transformation towards digitization, also known as Industry 4.0, is a significant trend in the manufacturing sector. It promises substantial benefits such as competitive advantage, enhanced customization, high-quality products, reduced costs, and shorter lead times. However, for Small and Medium- sized Enterprises (SMEs), this transition is more challenging compared to larger corporations. SMEs face barriers, including limited resources, inadequate technical infrastructure, and organizational resistance to change. The study concludes that a more holistic approach is essential for SMEs to successfully transition to a digitalized environment. By understanding the interrelations and external and internal dependencies within their business models, SMEs can make informed decisions and develop effective digital strategies. By adopting a Systems Thinking approach, SMEs can gain a holistic understanding of these challenges and develop strategic solutions to address them. It allows SMEs to view their business models comprehensively, considering all elements and their interconnections. This approach helps in identifying interdependencies, revealing previously unnoticed relationships, and designing effective digital strategies. The value addition of this approach lies in its ability to provide a clear roadmap for digital transformation, addressing both internal and external challenges faced by SMEs....
This study examines the Effect of management orientation on digital business and business growth and the Effect of digital business on micro and small business growth. This research belongs to the associative/explanatory category accompanied by hypothesis testing. The unit of analysis in this study was micro and small businesses in East Java, with a population of 358. The sampling technique in this study used purposive sampling with specific criteria and obtained a sample size of 191, which is referred to as respondents. Path analysis results show that management orientation has a positive and significant effect on digital business and business growth, and digital business has a positive and significant effect on the growth of micro and small businesses in East Java. The findings of this study indicate that management orientation based on the principle of change responsively and wisely in utilizing digital platforms in business will undoubtedly encourage the strengthening of digital business operations to be more effective, thereby encouraging the growth of micro and small businesses. Therefore, management orientation and digital business must be managed optimally to maintain sustainable micro and small business growth....
In light of the rapid advancement of AI technology, it is crucial to monitor the impact of AI technology on organizational structure and operations, internal business processes, customer interactions, and the business model. This paper offers a comprehensive examination of the current state of AI in talent management, exploring its impact on recruitment and selection, training and development, and performance appraisal. Despite the prevalence of AI in various industries, there is a paucity of empirical research investigating the impact of AI-driven talent management on the performance of small and medium-sized retail organisations. In order to delve deeper into the cutting-edge developments in this field, this study draws on Scopus, the leading database in the subject areas of business, management, and accounting, and applies bibliographic analysis, an advanced and rigorous research methodology for scientific data. We carefully screened the relevant literature published between 2019 and 2023 and identified the core literature groups for the study through specific keywords (artificial intelligence, recruitment and selection, training and development, performance appraisal, employee engagement). Consequently, this study examines the potential impact of AI-driven talent management on the performance of small and medium-sized retailers. Furthermore, it offers insights and recommendations for organisations and HR professionals considering the introduction of AI technologies in the workplace....
Today, digital advancements in business challenge SMEs to reach and engage with their target audiences through advertising. Traditional advertising strategies require modification, as consumer behaviors are changing. Therefore, they view ads differently on various platforms. Nevertheless, Artificial intelligence gained wide opportunities in various industries, and marketing is no exception. The research aimed to explore Artificial Intelligence's role in modifying SMEs' advertising campaigns and strategies. The author used quantitative research. A survey study was developed based on a systematic literature review. The questionnaire was distributed using snowball and conventional sampling methods to a diverse sample of SMEs across social media platforms such as Facebook, LinkedIn, Instagram, and X. The author used the Technology Acceptance Model (TAM) as a theoretical framework. According to the TAM model, users' acceptance and adoption of technology are influenced by perceived usefulness (PU) and perceived ease of use (PEOU). Perceived usefulness would compare to SMEs' beliefs about the effectiveness and benefits of AI in improving advertising methods. Perceived ease of use would correlate to SMEs' perceptions of the ease with which practitioners can combine and use AI tools within their existing advertising campaigns. The research findings underline empirical evidence of the significance of Artificial intelligence in advertising strategies for SMEs. These research insights offer SMEs actionable recommendations for effectively using AI to enhance their advertising strategies, gain a competitive advantage, and gain sustainable growth in the digital landscape....
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