Inventi Rapid - Retailing & Consumer Services
-
Journal Scope:
Quarterly published in print and online ‘Inventi Rapid/Impact: Retailing & Consumer Services’ publishes high quality unpublished as well as high impact pre-published research and reviews catering to the needs of researchers and professionals. This interdisciplinary journal focuses on rapidly developing and converging fields of retailing and services studies, particularly, distribution and selling of goods, retailing of professional services such as health and law, retailing of consumer services such as transportation, tourism, leisure, and personal financial services.
-
IMPACT OF ADVERTISEMENT ON BUYING BEHAVIORS OF THE CONSUMERS: STUDY OF CONFECTIONERY INDUSTRY
There is profusion of confectionery products available in the market. Advertising is the means by which goods and services are promoted to the people. The researches have been conducted on some people to check the influence of advertisement to build the perceptions. But as a result advertisements are helpful in creating awareness among the people, but failed to build strong perceptions in consum...
Read More -
A STUDY ON CUSTOMER SATISFACTION SURVEY IN ORGANIC FOOD RETAIL TRADE IN TAMIL NADU
This study analyses the impact of customer satisfaction on economic success considering as an example the organic food retail trade. Furthermore, the influence of customer satisfaction on customer loyalty is examined. The study is based on 885 customer interviews and an analysis of management ratios of 11 organic food shops. The results show that customer satisfaction is a relevant key to economic...
Read More -
A STUDY OF SELECT DISCOUNT STORE RETAIL FOR THE PURPOSE OF IDENTIFYING FACTORS IN REGARDS TO SHOPPING MOTIVES IN TAMIL NADU.
Indian retail is a booming sector and mainly organizing retail sector is witnessing a radical change. Indian consumers are looking for product variety as well as different retail chain resulting increase in retail chain. One of the internationalized retail format is discount store format. Managing this particular retail format in Indian culture needs an understanding of Indian customers perception...
Read More -
THIS MANUSCRIPT IS FOUND TO BE PLAGIARIZED AND COPIED AS IT IS FROM OTHER SOURCE AND HENCE HAS BEEN REMOVED FROM JOURNAL'S DATABASE----------------------------------------- AWARENESS OF CONSUMER PROTECTION ACT AMONG DOCTORS IN TIRUCHIRAPPALLI CITY, INDIA
This Manuscript is found to be plagiarized and copied as it is from other source and hence has been removed from journal's database. This Manuscript is found to be plagiarized and copied as it is from other source and hence has been removed from journal's database. This Manuscript is found to be plagiarized and copied as it is from other source and hence has been removed from journal's da...
Read More